Show me an overview of the wall (26k)
|Thiais (94, France); VI.1999; pict. A. Guët|
Visit the company's nice and informative website www.rhovyl.com for more information about their history and products (in both English and French).
This ad stems from ages back when electricity hadn't lost its charm yet to become an everyday commodity. The message however shows modern sophistication: the text touches the irresistible gain without pain string. Skip your morning exercises: all you need for your atletic condition is apparel with Rhovyl.
Triboélectricité est ma force
l'électricité tue ... au service de la science, elle devient un bienfait.
|Tribo-electricity is my strength
electricity kills ... in service of science, it becomes a benefaction.
tribo stems from the Greek for rubbing
|Lissieu (RN6, France);
XII.1999; pict. M. Herz
|This Rasurel-Rhovyl ad is only half of a very nice wall (overview).||Enrich your vocabulary.
Fibras ??? para un mejor textil
The new fibers were so good that even sheep left their own produce for the new fabric.
We couldn't find it back in July 1999
The lettering is a bit irregular: the characters dance.
Louis and Henri Ariès started the company in Pontorson not far from the legendary Mont Saint-Michel —hence the name.
In 1923 a second production unit was built in Rennes and would replace the Pontorson branch in 1930. The company became one of the most important companies for working apparel in France.
After World War II it was a brand of renown over the whole territory of France because of the excellent quality and also thanks to the advertising campaign. In the 1960s the brand ventured into women's ready-to-wear and had to close business in 1979.
Vos Vêtements Préférés
or Your prefered clothing
BLEUS de TRAVAIL